Curated by Wei Kong
A little late but here are the notes from my group at UXSG #13.
Question
How much information or insight on user requirements is enough before you can start design work?
Discussion
Discussion points were less about the correct number of participants, or specific methodologies used. It was more about how to ask the right questions before looking for answers.
Points covered included:
Some sharing of work previously done with examples of product, service, process and environment work where participant sample sized ranged from 8 to 15,000. The discussion point centred around how the profile and number of respondents would be determined by the question being asked and how the results would be used (for early understanding, for informed decision making, for feedback during development or evaluation after launch etc.).
Setting up of projects/programmes was raised as being thr critical step before any work is done. To understand who the stakeholders are, that they need/want and who the decision makers are. The question was raised “who defines the problem statement?” This naturally led to “who proves the problem statement is correct?”
A common scenario of having “too many cooks” was raised where the needs and wants of multiple stakeholders all cannot fit into a project or project stage. The need to spread work out (programme of work vs. a project) to get more meaningful/useful results was raised but has to be balanced against managing client expectations. E.g., if the number “15” is put in the table, UXers may being thinking “15” respondents for some qualitative work to confirm direction, client maybe thinking 15k sample quantitative survey to get straight to the answer. Both approaches have their place but need to be used appropriately.
I have missed some points I am sure so participants do jump if you want to include yours. My impression of our session was it would have been good to run a little longer with more individuals warming up to contribute. Any opinions and feedback for the other participants and the organisers.
Reference
https://www.facebook.com/groups/uxsingapore/permalink/1045661615448016/
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